What is a Highest and Best Use Study?
A Highest & Best Use (HBU) study is a structured analysis used to evaluate the most profitable use of a real estate asset based on its physical condition, location, regulatory environment, and market demand. These studies are particularly valuable when an existing asset is underperforming, vacant, or approaching a natural transition point in its lifecycle. The objective is to assess viable alternatives for repositioning or redeveloping the property to optimize returns.
These studies are beneficial to owners, brokers, or asset managers who need to make informed decisions. Brokers may use them to propose creative solutions when a listing is failing to lease or sell. Asset managers may seek HBU studies when market fundamentals shift, such as remote work driving down demand for traditional office space or new housing policies unlocking development potential.
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